Webinar - Inbound Basics

Typically they start out as random visitors to your website, or someone you bump into at a networking event.

Transforming that casual contact into a customer for life is a multistage process which relies on your website, social media and email programs. The process is called Inbound marketing.  

This session will cover the basics to get your started. 

• Creating an inbound campaign
• Examples of possible offers
• Landing page basics
• How to drive visitors to your landing page
• How to use email segmentation and auto-response campaigns to close the loop